Part of cloud rap’s appeal is located in language and the respective personality of the emcee. Nietzsche depicted his übermensch, the “overcoming-man,” as a force that defies the logic of gravity, soaring like an eagle with the clouds beneath him: similarly, SpaceGhostPurrp “always must elevate” over the haters Lil B can literally become a/the god when he writes, sounding like the proverbial castle in the sky in doing so. Cloud rappers ultimately aim to ascend, to rise above socioeconomic situation and land somewhere in the haze of a daydream.
To quote Squadda B and Mondre M.A.N., it’s “that shit that you can trust.” What it affirms exactly is largely down to the artist themselves - whether it’s Raider Klan’s throwback vxsthxtics, Main Attraktionz’s kush-coma hymnals, or the free-associative panegyrics of Lil B - but generally speaking, those who pertain to the Cloud Body say “yes” to anything and everything that life might throw at them. “Yes.” Cloud rap is a yes, an affirmation.
